50 whipple-scrumptious years

-1st February 2014-

The 50th anniversary of Charlie and the Chocolate Factory

1st February 2014

-1st February 2014-

1st February 2014 - the day on which Willy Wonka opened his famous Factory Gates in the original story - saw the kick-off of global celebrations in the 50th anniversary year of Charlie and the Chocolate Factory.

A range of events and new publishing is planned to celebrate this special occasion - from author Lucy Mangan's turn Inside the Chocolate Factory (released in September) to special events at Kew Gardens and Camp Bestival in the UK to incredible Golden Ticket sweepstakes prizes for US visitors to this website, 2014 is sure to have one or more scrumdiddlyumptious treats to tempt you.

Here's Roald Dahl's grandson Luke Kelly to explain more about the story's enduring appeal - watch the video and hear Grandpa Joe (Nigel Planer from the West End musical production of Charlie and the Chocolate Factory) read from this much-loved story.

-Let the birthday party begin...-

Play

Luke Kelly on Charlie and the Chocolate Factory

Roald Dahl's grandson Luke Kelly and Nigel Planer (Grandpa Joe in the West End musical production of Charlie and the Chocolate Factory) kick off our 50th birthday celebrations

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